Thursday, March 18, 2010

Baselworld 2010: New 31mm Rolex Datejust's

Brown is the new black. Rolex also released three stunning new watches at Baselworld 2010. One this we would look to point out, is these watches are bi-metal, meaning they are likely to cost less than a Rolex Datejust Pearlmaster and other Rolex all gold diamond set watches. We will have to wait to find out pricing, but it looks like is looking to expand its market for the jeweled collection.


These watch are in 31 mm, in line with ladies trend to wear larger watches. For the bi-metal watches, one is in Rose Gold while the other is yellow gold. My wife loves the Rose Gold model. For those who prefer a more stealthy option, Rolex offers a stainless steel 31 mm Datejust with a white gold bezel with the floral pattern, similar to what we saw last year some 36 mm Datejusts.


Do not let all that bling fool you. These are Rolex watches, and come with the COSC certified self-wing movements and a 100 meter rating for waterproofness. A diamond built for the rough.

This end our Basel 2010 Rolex coverage. Not too many new watches, but Rolex released a set of winners.

About Rolex. Rolex SA is a Swiss manufacturer of wristwatches and accessories founded in 1905 by Hans Wilsdorf and Alfred Davis. Rolex is the largest single luxury watch brand by far, producing over 2000 watches per day. Rolex is the best known and most sought after watch brand in the world.

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